by Anthonykingsley50 | Sep 9, 2021 | Copywriting
A good ABOUT ME page should help your visitor reach the decision that you are the best (if not the only) person who can help solve their problem. If you struggle with the concept of having a USP, thinking that the product you sell or the service you provide is...
by Anthonykingsley50 | Jan 3, 2021 | Copywriting
When times are tough, should you forget about branding and just concentrate on your marketing? That is the opinion of Donald Miller, a very good marketer, who dismisses branding as just how you make someone feel about your business, useful for those...
by Anthonykingsley50 | Dec 24, 2020 | Copywriting
Effective copywriting can be as difficult or as straightforward as you choose to make it. The aim is to persuade the reader to take an action. Persuade the reader to want to take an action. To persuade, to lead the reader on a journey to the point where they...
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